March is here, bringing with it a fresh new season and plenty of exciting opportunities for brands to engage with their audience on social media. Whether you’re celebrating cultural milestones, promoting important causes, or just joining in the fun, March offers a variety of key dates that can elevate your social media strategy.
Here’s a look at some of the top events this month and ideas on how you can make the most of them.
Key Dates for March 2025
World Book Day – 7th March A fantastic opportunity to celebrate literature, creativity, and education, World Book Day invites brands to share the joy of reading with their followers. Ideas for engaging content include:
- Encouraging followers to share their favourite books with a branded hashtag.
- Hosting a book giveaway or creating a reading challenge.
- Sharing recommendations for books that have inspired your business or team.
- Partnering with local libraries or schools to promote literacy and education.
International Women’s Day – 8th March This important day recognises the achievements and contributions of women worldwide. It’s a powerful time for businesses to reflect on gender equality and showcase female empowerment. Here’s how you can participate:
- Spotlight inspiring women in your industry or organisation.
- Share stories about the women behind your brand.
- Launch a campaign promoting gender equality and women’s rights.
- Create content that supports women-led businesses or causes.
Mother’s Day – 10th March Mother’s Day is an ideal time for businesses to celebrate and appreciate mums, while also driving engagement. You can create campaigns that celebrate both traditional and modern motherhood:
- Run a special Mother’s Day promotion, offering discounts or exclusive offers.
- Share heartfelt content, such as customer testimonials about their mums or stories from your team.
- Host a giveaway for Mother’s Day gifts.
- Encourage followers to share how they’re celebrating the day with their mums.
St Patrick’s Day – 17th March St Patrick’s Day brings a lively and fun opportunity to engage with your audience. This is a day when brands can get creative and have a bit of fun with content:
- Share fun facts or trivia about St Patrick’s Day.
- Create limited-edition themed products or offers.
- Run a competition asking followers to share their best St. Patrick’s Day costumes or celebrations.
- Collaborate with local Irish businesses or charities to promote community spirit.
Good Friday – 29th March While Good Friday is a more reflective occasion, it’s still an important day for many brands, especially in the UK. Use this day to focus on goodwill and reflection:
- Share your brand’s values and commitment to community support.
- Highlight any charity work or social responsibility initiatives you’re involved in.
- Offer a “thank you” or appreciation post to your customers or followers.
- Share calming and peaceful content to reflect the day’s tone.
Easter Sunday – 31st March Easter Sunday is a day full of potential for fun, family-oriented content. From chocolate eggs to springtime renewal, businesses can tap into the festive spirit:
- Run an Easter egg hunt, either virtually or in-person, with prizes for winners.
- Create a collection of Easter-themed products or services.
- Share DIY craft ideas or recipes related to Easter.
- Launch a spring sale or Easter promotions to drive engagement.
Content Ideas for March
Interactive Polls & Engagement Tactics
Engage your followers with interactive content that invites them to share their opinions. Examples include:
- “What book are you currently reading?” for World Book Day.
- “Who’s your favourite inspiring woman in history?” for International Women’s Day.
- “How are you celebrating Mother’s Day?” for Mother’s Day.
- “What’s your favourite St Patrick’s Day tradition?” for St Patrick’s Day.
User-Generated Content & Community Engagement
User-generated content is a great way to create a sense of community. Encourage your followers to share their experiences and tag your brand for a chance to be featured. Ideas include:
- Ask followers to share photos of how they’re celebrating World Book Day or St. Patrick’s Day.
- Feature testimonials from customers sharing their Mother’s Day experiences.
Behind-the-Scenes Content
Show how your team is getting involved in the celebrations. Whether it’s a special event or a fun social media post, behind-the-scenes content makes your brand feel more personal and relatable.
SEO Keywords to Use in March 2025
To maximise your content’s reach, consider incorporating these keywords:
- March 2025 social media trends
- Women’s Day marketing campaigns
- St Patrick’s Day promotions
- Easter Sunday sale ideas
- Mother’s Day marketing strategies
How Social+ Can Help You Make the Most of March Key Dates
At Social+, we are experts in social media management, content creation, and strategic marketing. We help businesses craft tailored social media campaigns that align with key events and engage audiences in meaningful ways.
Our services include:
- Bespoke social media content creation
- Audience engagement strategies based on data-driven insights
- SEO-optimised website design and content
- Networking opportunities through Network+
Let’s Plan Your March 2025 Social Media Strategy!
With so many key moments to celebrate in March, it’s the perfect time to take your social media presence to the next level. Whether you’re planning a special campaign or just want to tap into these important dates, Social+ is here to help. Contact us today to start building your content strategy for March 2025 and beyond!
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