Accelerate your Social Media Marketing
It doesn’t matter if you run a small local business or a large national company. Social media is an essential piece of your business marketing strategy.
Social Media Marketing
In today’s modern society, having a presence online has never been more important. In fact, 70% of consumers are more willing to buy from a company after having a positive experience with them on a social platform.
Here are just some of the reasons why you need to have Social Media Marketing as part of your marketing strategy:
- Social media is an effective way to reach new audiences you may never be able to get in front of otherwise.
- Social engagement helps you build trust, authority and you can also show your brand personality
- You can learn more about your competitors and more importantly your customers
B2B marketing is built on human relationships. Social media has long been used to help grow these relationships. Social media allows you to create meaningful conversations and engagement within your target. Not only do you build credibility with potential customers, but these strategies can result in gaining leads. If you want to connect and engage with your future customers, you have to be where they are. And that’s largely on social media.
But by itself, social media is not enough to drive business growth. Social platforms can help you connect with your customers, increase awareness about your brand, and boost your leads and sales. This is just one part of a bigger picture which is why we offer it as part of a package of services as well as a stand-alone service.
Email is one of the go-to forms of communication for many companies who want to connect with customers and prospects as it allows for concise, yet detailed conversations. Email is an ideal place to start building relationships with prospects and customers. With 330 billion emails sent every day, this is definitely one marketing channel you shouldn’t ignore.
But with 330 billion emails sent a day, how do you stand out?
This is where having an email marketing strategy comes into play. We can help you build the strategy and make sure you are connecting with the right people at the right time.
Email should be used to nurture your B2B leads by delivering engaging content to them.
There are a number of reasons why you should use emails:
- To inform people of your services;
- To keep in touch and build on your relationships with clients and new leads;
- To reach a new audience who are perhaps interested in your services/products but have not yet made a purchase.
Email is accessible from anywhere, most people now have their emails on their phones meaning they travel with them
Having a current email list is key to success, there are a number of ways we can help you to build this.
Blogging has certainly changed over the years and the place it holds in your marketing strategy has become all the more important.
Awesome blogs are hugely valuable to both your business and importantly your customers.
These are a number of reasons why you should implement blogs into your strategy:
- To drive traffic to the website,
- Increase SEO,
- Support growing your email list,
- Can be used for social content,
- Show your knowledge and build trust.
The role they play in your Digital marketing strategy is key, they can be the pillar area of your content for not only your socials but emails and driving traffic to your website. So why what are you waiting for? Contact us to find out more about how we can support you in adding blogs into your strategy.
Request a FREE Digital Marketing Audit
Does your business have an online presence? Are you confident you are best utlising your digital presence?
Here at Social+, we would like to offer you a completely free Digital Marketing Audit. This will evaluate your current digital presence and offer recommendations moving forwards.
Let’s Work Together
Are you ready to take your Digital Marketing to new heights? Get in touch with us today and we’d love to arrange a conversation to go through the best options for you and your business.