by Kerryn Graham | Dec 11, 2024 | Uncategorized
Social media: the beast that keeps digital marketers on their toes. Just when you think you’ve mastered the algorithm, along comes a new platform shaking things up. Enter Bluesky. If you’ve heard whispers (or loud tweets) about it but aren’t quite sure whether it’s...
by Chloe Briggs | Jul 24, 2024 | Uncategorized
Local SEO has become a crucial strategy for small businesses aiming to attract local customers. By optimising your online presence for local searches, you can drive more traffic to your website, increase foot traffic to your physical location, and ultimately boost...
by Chloe Briggs | May 28, 2024 | Uncategorized
Understanding how users interact with different elements on a search engine results page (SERP) is crucial. One of the most significant factors influencing user behaviour is the presence of sponsored search results. These paid advertisements, strategically placed at...
by Chloe Briggs | May 8, 2024 | Uncategorized
In a highly competitive online market, mastering the art of Pay-Per-Click (PPC) campaigns is essential for businesses aiming to thrive online. Among the varying optimisations available to your PPC Campaigns, one powerful tool stands out: ad extensions. These...
by Chloe Briggs | Feb 22, 2024 | Uncategorized
In the ever-evolving realm of digital marketing, the pursuit of success extends far beyond the basic accumulation of likes and follows. While these metrics offer a visible sign of approval, astute marketers recognise the imperative to delve deeper into a comprehensive...
by Chloe Briggs | Feb 7, 2024 | Uncategorized
In the fast-paced and ever-evolving digital landscape, the role of SEO services has become paramount for businesses striving to establish a robust online presence. As the internet continues to be the go-to source for information, products, and services, the ability to...
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