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We keep up to date with digital trends in marketing to help our clients stay ahead of the curve. Our blogs explore everything from the latest platform updates to smart strategies that help your brand stay visible in a fast-paced online environment. Whether you’re just starting out or looking to optimise your existing digital presence, our blogs are full of practical tips, expert insights, and step-by-step advice. We cover everything from how to grow on social media to choosing the right digital platforms for your business goals. If you’re keen to stay relevant and make confident marketing decisions, our blogs are a go-to resource to support you every step of the way.
How does being ISO certified benefit your business?
Here at The Unite Group, we have recently achieved ISO 9001 and ISO 27001 certification! This achievement is something to celebrate, as it ensures that we are providing an excellent standard of service to our loyal customers. ISO 9001 is a quality management system...
How to make this year’s Instagram Algorithm work for your business
Whether you’re a business owner, an influencer or just someone who never sees their friend’s posts – we’ve all been affected by Instagram's algorithm changes at some point! Instagram’s algorithm is forever changing, and instead of prioritising posts by date, the app...
What is SEO?
Search Engine Optimisation - The Basics! SEO or Search Engine Optimisation is optimising your website to make them appear in a higher position in organic search results. Organic search results are relating to results which have not been sponsored. There isn't an...
TikTok – Why does your business need to use it?
TikTok - once predominantly used by preteens and teenagers alike as a lip-syncing app has exploded in popularity! From the young to the young at heart', it seemed that during lock down, everyone flocked to the app to kill time! As people started to flock to TikTok in...
Questions to ask before hiring a Web Designer!
Finding the right web designer for your business can sometimes feel like finding a needle in a haystack. There are so many factors in choosing your web designer from price to their portfolio, however knowing what to ask when having your website designed is something...
The Power of a Like – Social Media Engagements
What is a like and why does it matter to your page's engagement? Well in many ways a "like" is almost like an acknowledgement from someone to say "I've saw your content in my news feed". But does it infer that they've read your post? Photo by George Pagan...
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